Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions

The decisions you make can improve your quality of life. This book teaches fundamental decision-making skills, provides applications, and nudges you toward smarter decisions based on psychology and behavioral economics research. It introduces the concept of a decision opportunity and emphasizes the importance of solving it to improve your life.

Format: Paperback / softback
Length: 274 pages
Publication date: 23 April 2020
Publisher: Cambridge University Press

The decisions you make have a profound impact on your quality of life. This comprehensive book offers a wealth of knowledge and practical skills to help you make smarter decisions. It teaches you fundamental decision-making techniques, provides numerous real-world applications, and guides you toward making more desirable choices.

By identifying your decision objectives and exploring superior alternatives, you'll be equipped to make decisions that align with your values and aspirations. The nudges in this book are based on psychology and behavioral economics research, making them accessible to readers of all levels.

Additionally, the book introduces the concept of a decision opportunity, which involves creating a decision you desire to face. Solving a decision opportunity can improve your life significantly, while resolving a decision problem only restores your life to its previous state before the problem occurred.

Recognizing the importance of decision-making and taking the steps to improve your skills can lead to a happier and more fulfilling life. This book provides the tools and insights you need to make positive changes and achieve your goals. So, why wait? Start making smarter decisions today and experience the benefits for yourself!

Weight: 416g
Dimension: 152 x 227 x 19 (mm)
ISBN-13: 9781108715621